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Trailer Recut: How ’2001: A Space Odyssey’ Would Be Advertised in 2012

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As brilliant as Stanley Kubrick‘s sci-fi contemplation on everything is, it would be a nightmare to advertise today. Far from high concept, it doesn’t fit neatly into the quadrants that movie marketing teams salivate over winning. So how would they do it?

We’ve asked master mashup artist ChugsTheMonkey to take a shot at it. The result is a bone-crunching, non-stop science fiction explosion of action fit for blockbuster season. Won’t audiences be thrilled!


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