A seemingly average girl who’s not all that happy with her life discovers that there’s a magical world beyond the boring one and that she, surprise, has special powers to see into and affect that exciting realm. It’s pretty much the way most fantasy novels play out, and the hit series from Cassandra Clare is no different. In the case of The Mortal Instruments: City of Bones, our not-so-average girl is Clary Fray (played by Lily Collins). She starts to see some strange stuff that no one else seems to, but instead of finding her way to the self check-in counter at the local insane asylum, she’s brought in on the truth by a ridiculously handsome young man named Jace (Jamie Campbell Bower).
As pretty much everyone will point out, this Harold Zwart-directed flick is looking to tap into the YA adult success that “Twilight” gave birth to and that “The Hunger Games” has perpetuated. In doing so, the marketing team is playing the long game here – hyping up every small casting notice, delivering a first image yesterday and now tossing a full trailer to the wolves a full 10 months before the movie is in theaters.
It turns out everything we’ve heard around campfires is true. Check it out for yourself:
The Mortal Instruments: City of Bones hits theaters August 23, 2013.
And they said young people would never read again. [MTV]